Posts Tagged:Branding

Ilex is a Finalist in the Digiday Marketing Awards
Awards, Best Branding B2B Campaign, 07 Aug, 2018

Ilex is excited to announce that we’re Finalists in The Digiday Marketing and Advertising Awards Europe. We’re up for the “Best Branding B2B Campaign” award for our work with Stage Intelligence, an amazing Artificial Intelligence (AI) platform.   It is great to be recognised for our work in B2B marketing and to share Stage’s success…

Read More →

Efficiently Growing Your Start-Up with an Outsourced Marketing Team
B2B Content Marketing, Blog Content, Marketing Transformation, Technology Companies Advantage in Content, 14 Jun, 2018

Start-ups often have limited resources but big ambitions. They want to conquer the world but desperately need to get recognised.   At Ilex, we look at the potential of a company’s story and decide how we can efficiently connect it with prospects and partners. The biggest challenge facing most tech and telecoms businesses is how…

Read More →

B2B Organisations Need Better Visual Brands
Branded Content, Building Trust with B2B Content, Messaging For B2B Brands, Technology Content, 28 Mar, 2018

A visual brand is a foundation for trust. It is critical for B2B organisations that want to win the trust of partners, employees and potential customers. A B2B organisation’s visual brand is often the first communication an organisation delivers and sets expectations with audiences.   Whether you’re at an event or meeting prospects, it is…

Read More →

How KLM Is Servicing Its Social Media with Artificial intelligence
Social Media, 27 Oct, 2016

Customer Relationship Management (CRM) is critical to upholding a brand’s reputation; an unhappy customer can be lost to a competitor or can create negative reviews. It is therefore important that if a customer needs to contact your company they have multiple options for doing so. All customers are different and prefer communication via different means.…

Read More →

What the IT and Tech Industry Can Learn from Intel’s Marketing Campaign
Branded Content, 13 Oct, 2016

This week Intel kick-started its new integrated marketing campaign for Intel-powered PCs. It is common knowledge that marketing IT and technology products, especially operating software, is not always the easiest. When selling to consumers, unlike in B2B, marketing the fact that a PCs internal processor has a turbo of up to 3.6 GHz/3.4 GHz will…

Read More →

Copyright 2023 © Ilex Content Strategies Ltd. Ilex Content Strategies - Privacy Policy

Back to Top