International Telecoms Week (ITW) 2018 was a huge success for the Ilex team. We had our best year yet. It was great to catch up with our clients and B2B tech and telecoms companies from around the world. We shared our thoughts on the future of Carrier business and how innovation really demands communication. …
Posts Tagged:Marketing
General Data Protection Regulation (GDPR), the new EU law that kicks in today, will change how companies collect, store or process large amounts of our personal information. Even though GDPR has been spoke about for some time, the impact has become more obvious in the last few weeks as organisations send out emails to…
Social Media can be one of the fastest and most efficient ways for B2B brands to drive awareness and target leads. Using Social Media for marketing isn’t new but B2B organisations tend to be late adopters. Senior management teams see it as something for entertainment rather than a place to cultivate and qualify leads. It…
A visual brand is a foundation for trust. It is critical for B2B organisations that want to win the trust of partners, employees and potential customers. A B2B organisation’s visual brand is often the first communication an organisation delivers and sets expectations with audiences. Whether you’re at an event or meeting prospects, it is…
Meet Ilex at Capacity Middle East in Dubai from the 6th March – 8th March to discuss how we use creative content and a simple model to enable B2B Tech and Telecom clients to tell their story and communicate their innovation. If you trying to grow your business and efficiently add marketing capabilities you…
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