Posts Tagged:Social Media

Linxa Chooses Ilex Content Strategies to Accelerate its International Growth with Content and Communications
B2B Content Marketing, Ilex Content Strategies, 06 Mar, 2018

Ilex will provide this Software innovator in Wholesale Telecoms platforms with an outsourced marketing team designed to maximise efficiency and drive long-term growth   LONDON, UK – 6 March 2018 – Ilex Content Strategies, a global content marketing and communications agency, has been selected by Linxa, a Wholesale Telecoms platform provider, to be an outsourced…

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Join us at Capacity Middle East 2018
Capacity Middle East 2018, 02 Mar, 2018

Meet Ilex at Capacity Middle East in Dubai from the 6th March – 8th March to discuss how we use creative content and a simple model to enable B2B Tech and Telecom clients to tell their story and communicate their innovation.   If you trying to grow your business and efficiently add marketing capabilities you…

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Mobile World Congress 2018: Is Mobile Creating a Better Future?
Mobile World Congress, 06 Feb, 2018

The theme for this year’s Mobile World Congress (MWC) is “Creating a Better Future”. It is an interesting choice considering last year’s theme was “The Next Element” and 2016’s was “Mobile is Everything”.   It is almost like MWC is refocusing on a positive story and anticipating a backlash against always-on, automated and an Artificial…

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The Christmas Ad: Targeting Audiences with Compelling Christmas Content
Blog Content, 08 Dec, 2017

Christmas advertisements have become an annual event that audiences seek out on TV, search for online and share across Social Media. These adverts have evolved to become integrated campaigns that include Social Media and merchandise and are real moments in the retailer’s year.   The annual John Lewis Christmas campaign made the emotive, narrative-driven approach…

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Targeting a New Era of Digital Consumers
Social Media, Technology Content, The Power of Social Media, 28 Jun, 2017

With every aspect of life integrated with digital devices, it is key for advertisers to understand how audiences consume media through different channels. It is not enough for them to just know who the target audience are. Advertising has undergone a huge change and traditional working practices have been transformed. It can no longer be…

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